The Beat of Business: Music Business Blogs Digest – Oct 21, 2023

Welcome to the newest edition of The Beat of Business:, a digest dedicated to music business!

Today’s music world is not just about producing great tracks, but also about the art of spotting opportunities, inventing new methods, and understanding market trends. Entrepreneurs, whether they are successful musicians themselves or savvy business individuals behind the scenes, play a crucial role in driving the music industry forward. In this week’s edition, we’re going to explore a range of stories that highlight practical strategies and real-life experiences from those who have successfully navigated the entrepreneurial path in music.

Music Promotion

9 Critical Music Publicity Tips You Should Know

By: Ariel Hyatt, www.cyberprmusic.com

Learn the nine critical things you should know about music publicity before diving into the world of PR. Understand the importance of having a strong online presence and engaging with your fans. Discover what publicity is and the role of a music publicist. Be cautious when approached by music PR firms and remember that you are in control of the hiring process. Gain insights into the timeline and financial readiness required for a successful PR campaign. Get ready to take the next step in your music career! Read more

How Does a Band Build an Audience, Where Do You Find Fans and How Do You Communicate with Your Fans

By: Michael Brandvold Marketing, michaelbrandvold.com

In this episode of the Music Biz Weekly Podcast, Bruce Houghton discusses how bands can build an audience, find fans, and effectively communicate with them. The episode offers practical advice that can be implemented immediately. Listeners can also download Jay Gilbert’s Release Planner and Michael Brandvold’s Release Checklists for further assistance. The podcast is sponsored by Bandzoogle, DiscMakers.com, Hypebot, and Bandsintown. Michael Brandvold is a freelance music industry consultant, while Jay Gilbert is a digital strategy and online marketing expert. Don’t miss this informative episode! Read more

Building an Organic Fanbase: Six Essential Strategies for Indie Artists

By: Editorial, dottedmusic.com

Learn six essential strategies for indie artists to build an organic fanbase. Cultivate genuine connections with fans, focus on quality interactions, and engage in value-driven social engagement. Share your story and show your human side to create a personal connection with listeners. Consistency in content creation and harnessing the magic of live performances are key. Collaborate with fellow artists to expose your music to different fanbases. Building a genuine fanbase is a journey that requires patience, authenticity, and passion. Embrace the opportunity to shape your narrative and create a lasting legacy in the hearts of your fans. Read more

How to get past the clutter and algorithms to build a fanbase

By: Bruce Houghton, www.hypebot.com

Learn how to build a fanbase and connect with fans in 2023 in this podcast episode. Discover the essential advice and free tools provided by Bandsintown to help artists succeed. Join the discussion on how to get past algorithms and clutter to find and engage with your audience. Read more

Music Streaming

Get Ready to Shine: Spotify’s 2023 Wrapped Is Around the Corner!

By: CD Baby, diymusician.cdbaby.com

Spotify’s annual Wrapped event is approaching, giving artists the opportunity to connect with their fans. Artists are encouraged to submit personal videos by November 15th to engage directly with their most devoted supporters. Exclusive merchandise discounts can also be offered to fans, with artists from the US and Canada able to set up special deals. Additionally, artists can prepare their merchandise stores for the event and ensure their artist profiles are up-to-date. The Retrospective will also promote upcoming shows listed on partner sites. Get ready to spread joy and receive love and appreciation from fans during this exciting period! Read more

Exclusive: Apple Music Is Now Offering ‘A Higher Royalty Value’ for ‘Content Available in Spatial Audio,’ Leaked Email Shows

By: Dylan Smith, www.digitalmusicnews.com

Apple Music is now offering a higher royalty value for works available in spatial audio, according to a leaked email. The streaming service is informing various parties about the increased compensation for music that supports spatial audio listening. Details about the markets involved and the recipients of the message are yet to be revealed. The email suggests that the heightened royalties will reach all eligible content owners and distributors globally. Apple Music aims to recognize the creative investment and value that high-quality spatial audio brings to both fans and artists. Read more

TikTok Launches Premium Streaming Service In Australia

By: Lars Brandle, themusicnetwork.com

TikTok has launched its premium music streaming service, TikTok Music, in Australia, following a closed beta in July. The service combines music discovery on TikTok with a music streaming platform, offering millions of tracks from thousands of artists. The launch comes after TikTok ran a controversial test limiting licensed music on its platform in Australia earlier this year. TikTok Music is now available in Australia, Singapore, and Mexico, but does not yet have licenses with Universal Music Group. The service enters a competitive market dominated by Spotify and Apple Music. Read more

Introducing the New TIDAL Artist Home Feature, Fans

By: Randi Zimmerman, blog.symphonic.com

TIDAL has introduced a new feature called Fans on its Artist Home platform, allowing artists to access valuable fan insights such as age of listeners, top countries, and top tracks. This information can be used to inform marketing campaigns, plan international tours, and focus promotional efforts on top-performing tracks. The feature is similar to Spotify for Artists and provides artists with a hub for customizing their profiles and accessing useful data. To access Fans, artists can navigate to artists.tidal.com and select the artist they want to start with. Read more

Music Industry

How Taylor Swift built her music empire

By: Presented by Hannah Moore with Laura Snapes; produced by Natalie Ktena and Solomon King; executive producer Elizabeth Cassin, www.theguardian.com

Discover the latest trends in the music business and entrepreneurship in this informative blog post. Learn about the strategies and innovations that are shaping the industry and how musicians and entrepreneurs are finding success. Find out how to navigate the ever-changing landscape of the music business and stay ahead of the competition. Don’t miss out on this valuable resource for anyone interested in the intersection of music and entrepreneurship. Read more

Music has become a ‘just-in-time’ economy

By: Mark Mulligan, musicindustryblog.wordpress.com

The music industry has become a ‘just-in-time’ economy, with artists expected to constantly release content to keep up with the demands of streaming platforms and social media. This model benefits platforms and consumers but puts pressure on artists and creates a hit today, gone tomorrow environment. The problem lies in the misaligned incentives across the industry, where platforms prioritize content creation over creators. There needs to be a duty of care to creators, helping them set realistic goals and providing support to achieve them. Without this, there may be a backlash from creators who feel they are not given the opportunity to succeed. Read more

Overdriven Sign with Extreme Management Group

By: Music Connection, www.musicconnection.com

Extreme Management Group has signed the band Overdriven to their roster. Overdriven, a Virginia-based band, combines Metal, Grunge, Hip Hop, and American Rock n Roll for a unique sound. The band is focused and business-minded, but transforms into pure rock stars on stage. Senior Artist Manager Paul Andrejack is excited to work closely with the band as the new year approaches. Overdriven is thrilled to be signed with Extreme Management Group and looks forward to making waves in the music industry. Read more

@modernistwitch on @songtradr’s Bandcamp Layoff Tragedy

By: thetrichordist, thetrichordist.com

@modernistwitch, an editor and culture writer at Bandcamp, announced on Twitter that they have been laid off along with half of the company. They expressed gratitude for their time at Bandcamp and mentioned the loss of talented colleagues. The tweet received support from others in the industry who praised @modernistwitch’s advocacy for underrepresented artists. The blog post provides a brief summary of the tweets and includes related articles on Bandcamp layoffs and artist revenue streams. The post highlights the impact of layoffs on the music industry and invites readers to stay informed by subscribing to The Trichordist. Read more

Music Business

The 10 best ways for DIY artists to save money on music tours

By: Guest Blogger, bandzoogle.com

Learn the 10 best ways for DIY artists to save money on music tours. Tips include setting and maintaining a budget, researching your route, negotiating with venues, exploring alternative accommodations, and traveling light. Find out how to make the most of your tour while keeping costs low. Read more

Music News

Music News: Charles E. Smith Life Communities Sets the Stage for Artful Living

By: Christopher Laird Simmons, musewire.com

Charles E. Smith Life Communities has launched a new LifeLAB program offering complimentary community classes, events, and webinars for modern elders. The program includes tours, music, art, education, and more. The fall schedule features webinars on community living, a recital with singers from the Victorian Lyric Opera Company, insights on property transfer, and a floral arranging class. The Iris Music Project will perform at the November 14 event. CESLC provides independent living, assisted living, and memory care in upscale settings. To learn more and RSVP for an event, visit their website. Read more

Cardiff venue to stay closed for another 18 months

By: James Hanley, www.iq-mag.net

Cardiff’s St David’s Hall will remain closed for 18 months for roof replacement and building refurbishment. The closure comes after Reinforced Autoclaved Aerated Concrete (RAAC) experts found that a significant number of the venue’s roof panels were at risk of failing and collapsing. The council has cancelled all shows for the rest of the year and is in discussions with promoters and hirers to potentially move performances to other venues. The hall was in the process of being leased to the Academy Music Group (AMG), which had planned to keep the venue open during repairs. Read more

Music History

How ’90s Eurodance Songs Defined the Sounds of Summer 2023

By: Jon O’Brien, hmc.chartmetric.com

The ’90s Eurodance music genre is making a comeback and inspiring a new generation of artists. Artists like David Guetta and Nicki Minaj have released modern takes on classic Eurodance songs, leading to a resurgence in popularity for the genre. Other artists have also sampled Eurodance classics in their songs, contributing to the revival. This trend has been gathering pace since the late 2010s, with Ava Max being one of the driving forces. The catchy melodies and infectious beats of Eurodance are once again dominating the dancefloor and capturing the attention of music lovers. Read more

Music Law

Register for the Texas Entertainment Law Institute at UT School of Law

By: Chris Castle, musictechpolicy.com

Register for the Texas Entertainment Law Institute at UT School of Law. The University of Texas School of Law is hosting a two-day Texas Entertainment Law Institute and one-day Entertainment Law 101 Bootcamp with a great lineup of speakers. Find out more and get the full speaker schedule and registration details. Read more

Conclusion

As we conclude this week’s edition of The Beat of Business, we hope the stories and insights shared have shed light on the diverse, challenging, and rewarding journey of music entrepreneurship. Stay tuned for our next issue, where we will continue to explore the ever-evolving world of music through the lens of entrepreneurship.

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